Ignore the July 11 date emblazoned on the packing tape above. The Prime Day sale officially kicks off Monday, July 10 at 9 p.m. ET.
Here are nine tips on how to approach the sale. My favorite one is to use the Smile.Amazon.com URL instead of regular Amazon.com. With the Smile URL, Amazon will donate a percentage of what you spend to a charity of your choice.
Full disclosure: There are actually 10 tips in the article but the last one is to ignore Prime Day, so I’m choosing to ignore it. (Do two ignores make a like?) Yes, it might be better to spend money on experiences instead of things from Amazon, but come on, who clicks a shopping guide to be told not to shop? Tip No. 10 belongs in a totally different article.